Export Service Center hosts How to Win More Export Orders
workshop for suppliers featured in Indonesia Sourcing Repo
Hands-on training designed to improve online marketing skills to
win more export orders and to create jobs for manufacturers of home
décor and leather products
INDONESIA, Nov. 4, 2010 –
The Export Service Centre , a member of the non-profit
Kearny Alliance
, hosted “How to Win More Export Orders” workshop on Oct. 31 for
Bali’s small- and medium-sized suppliers.
The aim of the free training is to provide export manufacturers with
essential export marketing and inquiry management skills to gain
more export orders.
Each supplier who attended the workshop has a two-page company and
product profile in Indonesia Sourcing Report: Home Décor (
http://www.chinasourcingreports.com/csr/indonesia-home-decor)
or in Indonesia Sourcing Report: Leather Products, which
will be available in November.
“The Sourcing Reports are important components of our Developing
Country Export Assistance Program,” said Alexander Boome, Program
director of the Kearny Alliance. “They give buyers easy access to
verified suppliers of specific products in emerging markets.”
Eugene Verspoor, general manager of Export Service Centre, said:
“Understanding what buyers want and responding directly to their
needs is vital for export success. Our intention is to help local
suppliers develop these essential skills so they can close more
orders and create more jobs in Indonesia.”
Gusti Ngurah Suryawan, owner of Jaya Taru Interior and Exterior,
said: “Since I started my business seven years ago, I always tried
to find a way to gain more access to the world market but I didn’t
know how. I learned a lot from the workshop and expect through my
Global Sources website I can grow my exports.”
Diana Suhartini, owner of DIS Bali Fashion, said: “I never
attended such a useful workshop like this. I didn’t realize the
importance of online marketing in improving my business.”
Survey results show workshop value to exporters’ business
The Workshop included three carefully structured sessions:
- What buyers want: Step into your buyers’ shoes
for better sales results;
- Effective online marketing: Using Global
Sources tools effectively to attract better buyers, and;
- Effective inquiry management: How to indentify
quality buyer inquiries and convert them into orders.
More than 80 percent of participants said the workshop was “very
good or good”. Other results show:
- 90 percent said the “What buyers want” offered great value to
their current business;
- 100 percent said “Effective online marketing” was very useful or
useful, and;
- 90 percent said the “Effective inquiry management” was very
practical or practical.
The Developing County Export Assistance Program team is scheduling
further training in Hanoi and Ho Chi Minh City in December.
Sourcing Reports for Vietnam, India, Cambodia, the
Philippines and Indonesia
The Indonesia Sourcing Reports are part of a series of
Reports from Vietnam, India, Cambodia, the Philippines and
Indonesia. Free previews and ordering information to purchase online
for immediate download is available at
http://www.chinasourcingreports.com/rest_of_asia_reports.
About The Kearny Alliance
The Kearny Alliance, a
nonprofit 501 (c) (3) foundation based in Scottsdale, Arizona,
partners with other international organizations to further its
mission of ‘Aid through Trade’, to advance international development
and poverty alleviation through trade-related business, education,
training and applied research.
Key programmatic areas include:
- Livelihood development at the grassroots level:
Through the social enterprise
Export Service Centre in Indonesia and Cambodia, the Kearny
Alliance assists small producers who do not have the capacity to
export direct to participate in the global economy. It estimates
that in 2009 it created more than 3,800 jobs.
- Job creation for small & medium producers:Through
the
Developing Country Export Assistance Program, the Kearny
Alliance connects smaller exporters in developing Asia with
buyers worldwide. Surveys of beneficiaries show that suppliers
have received $772,000 in export orders, and they expect more
than $5,500,000 to develop in 2010.
- Education & skills development: The Kearny
Alliance offers stipend support for students from Myanmar,
Cambodia, Vietnam and mainland China to study in Hong Kong and
the US. The dozens of Kearny Alliance Scholars receive
internships and on-the-job training in export-related companies
and organizations in 10 countries.
- Trade policy research: One major initiative
is the FutureofUSChinaTrade.Com, an online center for data,
analysis, and insightful discussion on U.S. - China trade
offering Forum Discussions, News & Analysis, Facts & Figures,
Discussion Outcomes, Book reviews and Meet the Experts. This
developed from The Kearny Alliance – Arizona State
University forums on China, trade and the world economic order
high-level series of interlinked meetings – held in Phoenix and
Beijing which explored potential solutions to issues and
challenges of mutual benefit to China-US trade relations.
- Ends -
Buyers drawn to Cambodian silk scarves and recycled paper
jewelry at China Sourcing Fair: Fashion Accessories in Hong Kong
Social enterprise Export Service Centre Cambodia expects orders from
the USA, EU and South America will help create jobs for people in
need
PHNOM PENH, Nov. 19, 2010 – Cambodian products
displayed at the
Export Service Centre Cambodia’s booth at Global Sources China
Sourcing Fair in Hong Kong Oct. 20 - 23 attracted interest from
buyers from the USA, EU, South America and across Asia.
The social enterprise displayed more than 100 handmade fashion
accessories, including 100% silk scarves and eco-friendly fashion
jewelry made of recycled paper.
Kunthy Heng, Export Service Centre Export manager, said: “We are
happy with our triple win approach to our social enterprise: Buyers
get quality products and complete service from us, their orders will
help us achieve sustainability, and the most important reason is
that every order will create more jobs and better the lives of
Cambodian producers.”
The Export Service Centre offers buyers:
- Low minimum orders of $500. This allows buyers to quickly
test their markets at minimal investment;
- Mixed lots: Buyers can offer customers more variety and not
incur the extra expense of large numbers of each SKU, and;
- International standards: Each item is handcrafted and not
mass-produced. Each item is QC’d before it is shipped.
Color trend area and Show Highlight feature Cambodia
products
Fair organizer
Global
Sources (NASDAQ: GSOL) again featured five Cambodia products –
including silk scarves and recycled paper necklaces and earrings –
in the Color Trend and Show Highlight area at the show.
“Having these items selected at this international event clearly
shows that Cambodia products can compete with the best in the
world,” Heng said. “We are delighted that so many of our items were
among the few dozen featured items from hundreds of products
submitted for display.”
Carefully selected socially responsible suppliers
The Export Service Centre Cambodia is a member of the Kearny
Alliance. It facilitates exports by working with carefully screened
suppliers. Most are non-profit enterprises that employ hundreds of
hard-working disadvantaged people, including landmine and polio
victims, the deaf and disabled.
About The Kearny Alliance
The Kearny Alliance, a
US nonprofit 501 (c) (3) foundation, partners with other
international organizations to further its mission of ‘Aid through
Trade’, to advance international development and poverty alleviation
through trade-related business, education, training and applied
research.
Key programmatic areas include:
- Livelihood development at the grassroots level: Through the
social enterprise
Export Service Centre in Indonesia and Cambodia, the Kearny
Alliance assists small producers who do not have the capacity to
export direct to participate in the global economy. It estimates
that in 2009 it created more than 3,800 jobs.
- Job creation for small & medium producers: Through the
Developing Country Export Assistance Program, the Kearny
Alliance connects smaller exporters in developing Asia with
buyers worldwide. Surveys of beneficiaries show that suppliers
have received $772,000 in export orders, and they expect more
than $5,500,000 to develop in 2010.
- Education & skills development: The Kearny Alliance offers
stipend support for students from Myanmar, Cambodia, Vietnam and
mainland China to study in Hong Kong and the US. The dozens of
Kearny Alliance Scholars receive internships and on-the-job
training in export-related companies and organizations in 10
countries.
- Trade policy research: One major initiative is the
FutureofUSChinaTrade.Com, an online center for data, analysis,
and insightful discussion on U.S. - China trade offering Forum
Discussions, News & Analysis, Facts & Figures, Discussion
Outcomes, Book reviews and Meet the Experts. This developed from
The Kearny Alliance – Arizona State University forums on China,
trade and the world economic order high-level series of
interlinked meetings – held in Phoenix and Beijing which
explored potential solutions to issues and challenges of mutual
benefit to China-US trade relations.